Chamber of Commerce

Customer Name Chamber of Commerce - East Lancashire
Size of Organisation UK Nationwide.  However all branches are run seperately.
Business Type Provides business support services to other local businesses.
Industries present in? Available for most professional businesses to join.
Where do they sell geographically? Within the BB postcode area - Blackburn and Burnley.
What was the reason/objective for coming to Business Strata? "The reason why we purchased New Connections is that we need to find new contacts in our local area.  Businesses generally don't understand who we are and what we do, and we have to be proactive in informing them about the services we can offer.
Customer target profile "Any new businesses in the local area that provide B2B support."
What did Business Strata recommend and help implement? "Having had success with Business Search PRO, our Account Manager recommended that we try New Connections as it is ideal for targeting new businesses in our local area - something we need to do on a regular basis."
Result "We receive about 50 - 60 New Connections contacts a month.  Out of that we find that just over half are businesses that we should target.  From that we would succeed in selling to around 60% of those new businesses.  That is most definately a good return for us."
Would they recommend Business Strata? "We would recommend New Connections to any other chamber or organisation that needs data.  We find Business Strata data to be very accurate and reliable, and we trust the Thomson Local brand."

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